They link to your competitor. Not to you. Here's who.
Enter your domain and a competitor's. Get every site that links to them and skips you — ranked by how easy it is to fix — on a public page you can share, and they can't ignore.
Your competitor already did the outreach. Copy the answers.
Every backlink they have is a page that decided to link to a product like yours. Most of those pages will add one more. You just need the list — and to know which ones are a form, and which ones are a favor.
1Two domains in
We pull both backlink profiles from the Linkos index — our own crawl, refreshed continuously, not a stale export.
2Gap out, ranked
Sites linking to them and not you, scored by Linkos Rank, topical relevance, and how the link was earned: submission form, listicle, review, or mention.
3A page, not a PDF
Every comparison lives at a public URL. Share it with your team, your agency, or your competitor's marketing lead if you're feeling bold.
The best link sources are the ones already linking to someone like you.
Cold outreach to random blogs converts around 2%. Outreach to a page that already lists your competitors converts far higher — the editor has proven they care about the category. The gap list is the warmest cold list in SEO.
- 388listicles in the example above where the fix is one email to the author
- 612directories where the fix is a form you fill in yourself
- 241reviews where a free license usually gets you tested
new referring domains for Unlimited users who worked the top 100 rows of their gap list.
The number is free. Pay for what you'll actually use.
A $9 dossier on one competitor. A $29 kit to go take their links. $49 a month when you're watching more than one.
See the gap
- Verdict number and three bars
- First 10 gap rows with "how to get in"
- Type breakdown, "only you" and "shared" panels
- Public page with OG image, swap sides
Site dossier
- Every referring page, filterable
- 12-month link velocity chart
- Lost links and top 20 anchors
- CSV + one-page PDF
- $9 off a comparison against it, 7 days
Outreach kit
- All gap rows — both directions
- Editor contacts with confidence score
- Pitch templates, variables filled per row
- Submit / Email / Offer-a-license batches
- Google Sheets outreach tracker + CSV
- Re-runs for 30 days
- 2 related comparisons at half price
Unlimited
- Every comparison unlocked
- Every site dossier unlocked
- Track 5 competitors
- Weekly digest: who linked to them this week
- Force re-run daily
- API access
- Keep one-time unlocks if you cancel
Find out how far behind you are. It's a number, and it's free.
Then decide if you want the list.
Compare two domains